Area 51

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About Area 51

  • Rank
    Advanced Member

Profile Information

  • Gender Male
  • Location 53 North
  • Your industry Independent dealer
  • Dealership/company name Just Starting out

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493 profile views
  1. Ageas insurance MID app?

    Agreed, avoid apps were possible... too much "data collection" with some of them..
  2. AutoTrader is over price

    Can only agree here, the headlines of big savings are the stuff of moist dreams especially if it means less outgoings for better service (more sales)... but it'll always be motivated stock profile, regions and billies you target with the stock.. horses and courses.. But, I does make an interesting read and is certainly a business cost to be researched with each sale as those stats come in handy year end/renewal time.. Discussing this thread offline, it became obvious all I spoke too remember AT on the newsagent shelf.. so its therefore there "go to" for cars for sale.. change to a young audience.. What is AT weekly mag?? its all on their phone ... Comes back to stock profile = likely billy profile = where the car is best placed to sell! I know fk all about marketing or e commerce (would love to know more) so learning as I read all the threads and thoughts here... thanks for sharing!
  3. In a nutshell Sir... in a nutshell...
  4. BCA Assured

    Was it BIN or bidding against hall? Did you nick it? Vendor, grade? Belle Vue... uck.. in person if I must... Last time I had an assured headache, they did cough (£900) but only after I had a qoute and agreed the work in writing. The fault I had (electric tailgate) was not present on the assured report, luckily!
  5. No one ever reads the adds at all EVER

    This would look good on an "about me" page... Wheeler Dealer extraordinaire and spotter of the following... "a subculture of morons cretins and imbeciles, absolute pond-life and they are getting worse" ... . Unless of course you have read the description, watched the vid and sent a depo.. then the price is right so ... Come on down....
  6. BCA essential checks £7.50

    I'd agree, on sale days virtually no space for card holders! Have even seen spaces taken up by 10-15 empty car transporters.... Most inner city locations would be better selling the land for redevelopment and moving to a more suitable out of town location with more space / access etc.. Some locations are not fit for purposes anymore as the game and volumes have changed significantly... An old disused airfield (Bruntingthorpe) is an ideal choice... but I bet these are in high demand for housing development! I got this in an email last week... Land wanted..... FFS
  7. Bodyshop prices

    I'd say once you have found a good one, keep a hold of them and let them know you prefer to use them; may help get in and out sooner.... a good one will always be busy... prices are on the increase in general.. So I'd expect them to head north from time to time.. electricity / compliance / heating for spray booth / disposal of sh*te off the vehicles... its not all just about sanding and spraying.. if its done well, then it aint a topic of conversation you will be having with billy.. and lets face, some billies do not know how to converse.. full stop.
  8. Show it that 1/4in Snap on... that'll sort the tw*t once and for all...
  9. No one ever reads the adds at all EVER

    I'd agree here EPV, all things to all people is just not possible.. but I do feel adding something about ownership/being behind wheel etc will help.. its all in the mind and I have read here or somewhere, people shop with there eyes.. these days everything is online, I shop with my eyes.. so I guess that it how it goes and probably only going to get moreso.. I think with @Arfur Dealy doing the videos and lesson we have all learned there.. video / great images / spot on description with highlighted options should capture 70-80% of what they are looking for... Time will only tell..
  10. No one ever reads the adds at all EVER

    Spot on Nick, thanks I get this now, cheers for taking the time to clarify.. Mucho Grassyarse and all that
  11. No one ever reads the adds at all EVER

    Are you saying you add options into the vehicle description and it picks these up, or is it in addition to the choices AT give you in the boxes.. ? Bit unclear. Ta
  12. Boys and their toys.. Turn your mother in law over one a wet and cold one that will Dave
  13. Can/should this information be moved into the secret bunker?
  14. Bye bye autotrader

    I would love to know more on this AI algorithm crap full stop! Its in all walks of bloody business.. Utter crap in most instances.. I like to understand the tools I am using and use the right one for the job! Rather than spending time clutching at straws/stabbing (forgive the term pls) in the dark.. I read recently on US techy website, the problem with AI and algorithms is that they are all "written" by someone. You need to understand clearly what motivates the person writing it.. Their own opinions, life style and agenda will influence the algorithm produced, basically any two brains are not the same.... We all know from the press that fairness and honesty are usually the lowest on the list of the factors when web companies are found wanting.. Profit and manipulation/market dominance are usually list first in those same factors.. I think AT has got too smart for its own good right now and the algorithm is fcuked up hence more saying we get less inquiries.... If the car is right and priced right, billies will find it because its what they want.. So why cant AT deliver the billies and the other sales channels do?? Someone is doing something different, and it appears to be broken at AT right now...the recent results of moving off there are very positive reading... All a bit deep, but I do hate the grip these ffffing web companies now have on businesses.. controlling where you're advert appear/fake reviews etc I have no pity for the tosser in AT looking at reducing revenue from dealer packages