Mid-term Update: Top 100 Most Influential Dealers on Twitter

AN independent car dealer has managed to secure second place in our updated Top 100 Most Influential Dealers on Twitter list for the first time ever.

Prestige Diesels, an independent specialist based in Portsmouth, secured the incredible position in our updated list, just behind franchised giant Perrys, despite the fact it was the first time they had been included.

Our current leader, Perrys, really brought their A-game, though. Not only have they smashed their previous Klout score of 66 by two points but they have also received the highest Klout score we’ve ever recorded.

For our updated list, the average Klout score increased dramatically overall. Last time the lowest was 41, this time around no dealer that made the Top 100 scored less than 45, demonstrating that many are using social media to engage with their customers more than ever.

See what happened last time and compare where you placed

This updated list will now form the basis of the The Top 100 which we will announce before next year’s Car Dealer Conference in June. Anyone placed on that list will be invited to a special event at the conference where they’ll be treated to some expert advice from some of the top names in the business.

Car Dealer managing director James Baggott said: ‘This mid-term update is designed to give dealers the chance to see how they have improved since we announced our winners in May of this year.

‘The fight for first place is tough at the top and the fact an independent dealer has managed to take silver shows just how much of a level playing field social media can be.

‘We’ll be compiling the list for the awards next year so it’s up to dealers to work hard now on their influence on Twitter to ensure they get in the list and secure an invite to our exclusive event at next year’s Car Dealer Conference.’

If you think you should be included in the list tweet @CarDealerMag with your details and we’ll make sure your account is analysed in 2015.

What is Klout?

A Klout score is a number given between one and 100, which takes into consideration a user’s interaction on Twitter to work out their overall influence – the higher the number, the more influential the user. For our Top 100, where Klout scores were the same, follower numbers were taken into consideration.

The Top 100 list

	Screen Name	Name	Followers	Klout Score
1	Follow @perrysmotors	Perrys	5293	68
2	Follow @PrestigeDiesels	Alexis	3822	66
3	Follow @Imperialcar	Imperial Cars	2619	66
4	Follow @DriveBenfield	DriveBenfield	6484	65
5	Follow @evanshalshawuk	Evans Halshaw	9618	64
6	Follow @MB_Retail	Mercedes-Benz Retail	6782	64
7	Follow @dicklovett	Dick Lovett	2029	64
8	Follow @HarwoodsGroup	Harwoods Group	6437	63
9	Follow @Sandicliffe	Sandicliffe	2402	63
10	Follow @swanswaygroup	Swansway Group	2327	63
11	Follow @Vanarama	Vanarama	4590	62
12	Follow @simonshieldcars	Caroline Shield	4388	62
13	Follow @NewmarketCars	Newmarket Motor Co.	4289	62
14	Follow @TCHarrisonFord	T.C.Harrison Ford	1195	62
15	Follow @PorscheRetail	Porsche Retail Group	5619	61
16	Follow @AVC_Leasing	All Vehicle Leasing	3640	61
17	Follow @SwannAutomotive	Jay at Swann’s	2498	61
18	Follow @RidgewayGroup	Ridgeway	5786	60
19	Follow @stoneacremotors	StoneacreMotorGroup	2207	60
20	Follow @cars_portsmouth	Giles Usher	2078	60
21	Follow @stratstoneuk	Stratstone	2255	58
22	Follow @specialistcars1	Umesh Samani	3220	57
23	Follow @Saxton4x4	Saxton 4×4	989	57
24	Follow @jimreidvehicle	JimReidVehicleSales	2877	56
25	Follow @ToyotaofHunt	Toyota of Huntington	1303	56
26	Follow @ArnoldClark	Arnold Clark	7978	55
27	Follow @RabyPorsche	Philip Raby Porsche	4108	55
28	Follow @DewsMotorGroup	Dews Motor Group	3078	55
29	Follow @motorpoint	Motorpoint	3472	54
30	Follow @StanPalmerHonda	Stan Palmer Honda	2278	53
31	Follow @hendygroup	Hendy Group	2180	53
32	Follow @VantageMotorGrp	Vantage Motor Group	1055	53
33	Follow @CaptainCaralot	Captain Caralot	32956	52
34	Follow @vertumotors	Robert Forrester	4318	52
35	Follow @jct600	JCT600	4008	52
36	Follow @DriveVauxhall	Drive Vauxhall	1244	52
37	Follow @johnclarkmotors	John Clark	735	52
38	Follow @BigCarsLtd	Big Cars Ltd	16100	51
39	Follow @BristolStMotors	BristolStreetMotors	4940	51
40	Follow @Autofarm	Autofarm 1973 LTD	2343	51
41	Follow @johnsonscars	Johnsons Cars	1489	51
42	Follow @rrg_group	RRG Group	1354	51
43	Follow @griffinmill	Griffin Mill Garages	646	51
44	Follow @Ocean_BMW	Ocean BMW	10819	50
45	Follow @Carcraft	Carcraft	3911	50
46	Follow @thecarpeople	The Car People	2644	50
47	Follow @AllCarLeasing	AllCarLeasing.co.uk	216	50
48	Follow @LINGsCARS	Ling Valentine	4332	49
49	Follow @SturgessCarsLtd	Sturgess Motor Group	1904	49
50	Follow @JA_Autos	JA Autos Ltd	1618	49
51	Follow @RobinLuscombe	Luscombe’s Leeds	714	49
52	Follow @Quicks_uk	Quicks	6266	48
53	Follow @AMARISUPERCARS	Amari SuperCars	3486	48
54	Follow @vehicle_lease	Concept Vehicle	3391	48
55	Follow @LeaseCar_UK	Lease Car UK	2929	48
56	Follow @SytnerAudi	Sytner Audi	1566	48
57	Follow @lambo7oaks	LamborghiniSevenoaks	1533	48
58	Follow @LookersGroup	Lookers Group	1265	48
59	Follow @BenfieldDacia	Benfield Dacia	701	48
60	Follow @ivanhamillcars	Ivan Hamill Cars	467	48
61	Follow @HyltonMotors	Hylton Motor Group	10454	47
62	Follow @MarshallMotorGp	Daksh Gupta	3380	47
63	Follow @BurrowsToyota	Burrows Toyota	2742	47
64	Follow @Lexus_Woodford	Lexus Woodford	1539	47
65	Follow @CriteriaCars	Ben	1251	47
66	Follow @FairfaxHonda	Fairfax Honda	880	47
67	Follow @STAFFORDAUDI	Stafford Audi	2512	47
68	Follow @ArburyGroup	Arbury Motor Group	820	47
69	Follow @BenfieldSkoda	Benfield Skoda	8396	46
70	Follow @Shrewsbury_BMW	Rybrook Shrewsbury	3645	46
71	Follow @CarShopUK	CarShop UK	3588	46
72	Follow @PeterVardy	Peter Vardy	3530	46
73	Follow @HawkinsMG	Hawkins Motor Group	2936	46
74	Follow @BramleyGarage	Bramley Motor Cars	2880	46
75	Follow @Shrewsbury_MINI	Rybrook Shrewsbury MINI	2472	46
76	Follow @AstonMartinWork	Aston Martin Works	2427	46
77	Follow @RidgewayVW	Ridgeway Volkswagen	2126	46
78	Follow @wessexgarages	Wessex Garages	2117	46
79	Follow @SinclairAudi	Sinclair Audi	1748	46
80	Follow @bolton_kia	Bolton Kia	1599	46
81	Follow @WindmillLeasing	Windmill Leasing	1425	46
82	Follow @BenfieldToyota	Benfield Toyota	1006	46
83	Follow @LowCostVans	Rod Lloyd & Team	624	46
84	Follow @mikebrewermotor	Mike Brewer Motors	8475	45
85	Follow @HR_Owen	H. R. Owen	5048	45
86	Follow @RidgewayAudi	Ridgeway Audi	2486	45
87	Follow @StebbingsCars	Stebbings Cars	2017	45
88	Follow @BowkerBMW	Bowker BMW	1902	45
89	Follow @LexusBolton	Lexus Bolton	1765	45
90	Follow @AlanDayVW	Alan Day Volkswagen	1494	45
91	Follow @vindisgroup	Vindis Group	1424	45
92	Follow @WylamGarage	Wylam Garage	1324	45
93	Follow @RMBAuto	RMB Automotive	1129	45
94	Follow @ButlersVehicle	ButlersVehicle	1044	45
95	Follow @AgnewGroup	Agnew Group	1042	45
96	Follow @greenhous	Greenhous	1034	45
97	Follow @ThamesMotor	Thames Motor Group	963	45
98	Follow @AngusMacKinnonl	Angus MacKinnon LTD	576	45
99	Follow @Vertuhonda	Vertu Honda	573	45
100	Follow @LancasterBMW	Lancaster BMW	113	45