SHPOCK has launched a new online platform for car dealers to reach a wider audience.
The marketplace app’s new platform, called Shpock+ Motors, has up to 700,000 unique monthly users in the UK, and allows British dealers to reach a huge nationwide audience in just a few seconds.
Shpock already averages more than five million car searches every month, making it one of the top three private car marketplaces in the UK.
The app has a highly active user platform and champions direct communication to shorten the buying process, while dealers and buyers alike are driven to the system by an effective marketing campaign.
Dealers are able to use the app to publish their stock by integrating with key feed providers. In addition, manually uploading stock is easy and takes about half the time it does on other platforms.
The system is designed to appeal to a wide demographic, especially the younger ‘millennial’ generation of 18- to 24-year-olds, which alone amounts to a potential one million customers.
Shpock+ Motors comes complete with a personalised digital forecourt, a live reporting dashboard, response tracking for dealerships and their listings and a dedicated account manager.
Steve Grice, head of UK sales at Shpock, said he was extremely happy with the positive response the platform has received so far.
He said: ‘Our customers have already come back to us with high-quality feedback.
‘There has been particular admiration for the quality of calls and leads, the dashboard page and the small amount of time needed to upload new adverts.’
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