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Star launches trade site

Time 9:11 am, March 2, 2009

paul_fisherCORONATION Street glamour starlet Michelle Keegan has helped get Autotradebids.co.uk off to a star-studded start.

Stunning Keegan, who plays David Platt’s girlfriend Tina in the hit show, was the star of an event that went off with a bang!

The online vehicle auction site held a celeb-packed launch bash at Manchester’s top Radisson Edwardian Hotel – masterminded by Autotradebid founder Paul Fisher.


Fisher already has a celebrity client list of stars for his bespoke SUV businesses – and this success has led him to be tipped as the next ‘face’ of young business in the North West.

The pioneer, who also runs vehicle leasing and fuel economy modification companies, boasts property investments to his name, too. And now Autotradebids.

‘I’ve no doubt our system is the best,’ Fisher told us. ‘We spent months carrying out competition analysis – we’ve included everything a dealer could want, in one place.


‘The motor trade like many other businesses has to cut its operating costs without cutting out quality, choice or value. Autotradebids is an effective tool to assist them in this.’

Fisher says the site, which launches this month, is the UK’s first ‘multi-function dealer support and trade resource’. In short, it’s somewhere dealers can advertise and buy cars, goods and services.

The core is the vehicle listings section, which is where dealers manage cars they buy and sell.

For every used car listing displayed, there’s a comprehensive list of features telling you everything about it before you bid. The bidding process is ‘sealed’, ensuring both buyers and sellers get a
mutually agreeable best deal.

It’s great for management, too. You can set up 10 salesmen on the system, and monitor all their activities. ‘As conventional remarketing businesses such as auction sites struggle to move stock, we are having to employ more staff,’ said Fisher. It’s exciting times for the young man – who was blown away by turnout on the launch night.

‘The appeal of meeting Michelle was no doubt a help for the excellent turnout,’ added Fisher.

To find out more about the exciting project you can visit the website here.

by RICHARD AUCOCK

James Baggott's avatar

James is the founder and editor-in-chief of Car Dealer Magazine, and CEO of parent company Baize Group. James has been a motoring journalist for more than 20 years writing about cars and the car industry.



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