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GardX seals Citroen deal

Car Dealer Magazine by Car Dealer Magazine
April 18, 2008
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Home News

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GARDX Protection, one of the UK’s leading vehicle protection systems, has agreed a strategic partnership with Citroen UK to provide its dealer network with paint and fabric protection and comprehensive sales training. 

 

The GardX paint system etches a layer of protective sealant into the core of a car’s paintwork. It has been tested in some of the world’s harshest environments. It shields against the effects of the sun’s UV rays, acid rain, sea salt and provides a high gloss finish which retains its appearance wash after wash. 

 

Gardx Protection products enjoy an eight-year warranty and are endorsed by Motoring journalist and TV presenter, Mike Brewer.  In future, all of Citroen’s UK dealers will be offered GardX Protection, supported by full product training. 

 

Victor Coutin, Managing Director of GardX Protection said: ‘It is our first UK manufacturer partnership and we are delighted to be supplying the Citroen network with our GardX Vehicle Protection system.   

 

‘Prior to the partnership, we were working with around 40 UK Citroen dealers where some had tripled their sales of paint and fabric products. Citroen UK naturally became interested and then recommended GardX to their entire dealer network.’

 

 

Bob Lenton, Citroen Director of Parts and Services, said: ‘We were very impressed by the GardX Protection system products and the undeniable profit GardX can generate for our dealers. GardX have a fresh approach with professional account management and a very effective salesman’s training programme.’

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