Kidd, who takes over from David Manchester of Charters Motor Group after six years in the role, has been chairman of the council’s northern region for four years.
The Peugeot Dealer Council serves as a liaison point between Peugeot UK and its dealer network, with regional groups and a nationwide council meetings held regularly with Peugeot.
Kidd said: ‘In my 10 years as a Peugeot dealer, I have not known a more positive and co-operative working relationship between Peugeot and its dealers.
‘I can only hope to try and match the tireless work of David Manchester in helping to bring that about over the course of his chairmanship.
‘Peugeot is definitely moving forward as a brand and I hope I can build on that and help make the Peugeot Franchise one of the strongest in the market.’