• Car Dealer Plus
No Result
View All Result
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • UCA 2020
  • UCA 2021
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100
  • CD Plus
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • UCA 2020
  • UCA 2021
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100
  • CD Plus
No Result
View All Result

Land Rover MD stays upbeat

Car Dealer Magazine by Car Dealer Magazine
December 16, 2008
0
Home News

Land Rover boss staying upbeatLAND Rover MD John Edwards is staying upbeat, despite the brand’s declining year-to-date UK sales.

‘Q1 was fantastic for us,’ Edwards told Car Dealer. ‘April saw a slight downturn, but the real hit happened in May.

‘Since then, things have been very slow. The premium sector has suffered – and the premium 4×4 sector, even more.

‘But we are not alone. In most cases, we’ve still outperformed our rivals. The Freelander, for example, is doing better than the CR-V and RAV4.’

Declines in the UK are being partly offset by gains elsewhere. As Edwards explains, 80 per cent of Land Rover volume is exported. ‘We have thus reacted fast in terms of production.

‘We’ve been fortunate – we’ve redirected product, so we’re not carrying huge stocks of unsold cars in the UK.’

The decline in consumer confidence is to blame, says Edwards. ‘It’s a lack of ‘people want’ – and this is something largely out of our control.

When does he expect an upturn? Not in the first half of 2009. ‘It’s going to be more of the same, I fear.’

‘However, there are hopeful seeds for the second half of 2009.

‘Even so, we’ve planning for the worst case. Our estimates for 2009 are conservative – and, if it gets better, good. It’s better to assume the worst, and be surprised by things getting better…’

By Richard Aucock

Bedford dealer’s new boss

Jaguar Land Rover cuts jobs

Land Rover staff’s darts game

Related Posts

Government plans to break Ecotricity charging monopoly at motorway services, finds Electrifying.com
News

Government plans to break Ecotricity charging monopoly at motorway services, finds Electrifying.com

March 8, 2021
LSH Auto rapid tests staff
News

LSH Auto rolls out rapid Covid testing for dealership employees

March 8, 2021
Peter Vardy Group Us4Women Uganda pic
News

Peter Vardy Group offers mentoring support for women in some of Uganda’s poorest areas

March 8, 2021
Motorline Volkswagen Horsham Sep 2020
News

Motorline is named Volkswagen’s top UK retailer group for 2020

March 8, 2021
Lindop Bros owner warns of showroom closure and job losses after bid for expansion is put on hold
News

Lindop Bros owner warns of showroom closure and job losses after bid for expansion is put on hold

March 8, 2021
Robert Forrester, left, and Kevyn Robinson with his award, Mar 2021
News

Kickboxing Kevyn is honoured for 40 years’ service with Bristol Street Motors

March 8, 2021

Want the latest news?

Sign up to Car Dealer's daily news email updates

Subscribe
How many car dealerships does each manufacturer have in the UK? Car Dealerships Locations List 2021 revealed
News

How many car dealerships does each manufacturer have in the UK? Car Dealerships Locations List 2021 revealed

February 24, 2021
Used Car Awards with Mike Brewer and James Baggott graphi
News

Who won what at the Used Car Awards 2020? Mike Brewer reveals our winning car dealers

February 11, 2021
Car Dealer issue 156 front cover and Used Car Awards
Online Magazine

Out now: Car Dealer issue 156 features our Used Car Awards, H.R. Owen CEO Ken Choo and lots more

February 23, 2021
Used Car Awards 2021 logo
Used Car Awards

Used Car Awards 2021 will be back in all their glory on November 29 hosted by Mike Brewer

March 8, 2021
Trophy Cars forecourt
News

Investigation: Meet the hyper-specialist car dealers making their money from weird and wonderful motors

February 11, 2021
Become a Car Dealer Plus member and get more out of this website including free legal advice
News

Become a Car Dealer Plus member and get more out of this website including free legal advice

January 15, 2021
Car Dealer Top 100 – The list in full of the most profitable car dealers in the UK
Car Dealer Top 100

Car Dealer Top 100 – The list in full of the most profitable car dealers in the UK

February 10, 2021
Bitcoin ATM terminal
News

Will car dealers in the UK accept Bitcoin for payment? Dealers speak out after Tesla plans to accept cryptocurrency 

February 18, 2021
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • UCA 2020
  • UCA 2021
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100
  • CD Plus
Call us: 020 8125 3880

© 2020 Blackball Media

No Result
View All Result
  • Car Dealer Plus
  • Latest
  • Used Cars
  • Live
  • Forum
  • Power 2020
  • Used Car Awards 2020
  • Used Car Awards 2021
  • CDX
  • Knowledge
  • Suppliers Guide
  • About Us
  • Latest Issue
  • Top 100

© 2020 Blackball Media

Log In
Register
Register
Server 2