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Manheim’s hit with buyers

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Time 7:35 am, May 3, 2008

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MANHEIM’S unique Hammer Time! has been a resounding hit with used car buyers. Customers have been flocking to www.manheim.co.uk to sign up to the online vehicle search tool that gives members of the public access to used cars and vans coming up for auction, through the world’s largest vehicle auction company. 

 

In the last 12 months, more than 20,000 used vehicle buyers have subscribed to Hammer Time!, which allows them to search for hundreds of thousands of cars, vans, trucks and motorbikes previously only available to the motor trade.

 

The service, which was introduced just over a year ago, gives subscribers unlimited access to search through more than 600,000 used vehicles offered for sale every year through Manheim’s UK network of 19 auction centres.


 

In addition, subscribers also have the ability to view and print off specific auction catalogues and to review photographs, condition reports and detailed vehicle specifications. 

 

If buyers cannot find the exact vehicle they’re looking for, email alerts can be set up to inform them as soon as the right vehicle comes up for auction. Combined with mechanical checks on many vehicles offered by Manheim, members of the public are increasingly reassured that auctions offer a great value-for-money source of used vehicles.    

 

Since the launch of Hammer Time! in March 2007, Manheim is seeing over 1,700 new subscribers to the service every month. Subscribers can choose to access Hammer Time! for either one week (£4.99), one month (£14.99), three months (£29.99), six months (£49.99) or one year (£79.99). All fees are inclusive of VAT.


 

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Car Dealer has been covering the motor trade since 2008 as both a print and digital publication. In 2020 the title went fully digital and now provides daily motoring updates on this website for the car industry. A digital magazine is published once a month.



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