New MINI sales platform

Time 13 years ago

mini.jpgMINIS will now be sold on Exchange & Mart, as the maker signs up with the well-known sales avenue.

All 145 MINI sites in the UK can now use Exchange & Mart as an approved sales platform.

The deal follows a similar one forged with BMW Used Approved last year – and dealers are quickly taking advantage, with around 600 cars advertised to date.


Suzie Hewitt, dealer marketing manager for MINI, said: ‘As more of our dealerships prepare to take advantage of this new relationship, we expect to see the volume of cars loaded onto rise sharply, with a potential 4000 to be added. The site offers our dealers a highly flexible package that is easy to use, making uploading of stock fast and efficient.’

‘This is a very exciting partnership for Exchange & Mart, as the strength and integrity of the MINI brand makes it a favourite among used car buyers,’ added Debra Healy, Digital Director of Exchange & Mart.

‘As a recognised business partner, we are now in the position to benefit from the sheer volume of vehicles MINI dealers are looking to advertise online.’

Car Dealer Magazine's avatar

Car Dealer has been covering the motor trade since 2008 as both a print and digital publication. In 2020 the title went fully digital and now provides daily motoring updates on this website for the car industry. A digital magazine is published once a month.

More stories...

Server 51