Highly commended in this year’s Car Dealer Power category for Paint Protection 2026 was Diamondbrite.
The family-owned UK manufacturer, part of Jewelultra, has built its business on long-term relationships with motor dealers, supplying paint protection and vehicle care products from its base in Kent.
A spokesperson for Diamondbrite told Car Dealer: ‘We were absolutely delighted to be highly commended in the Paint Protection category. It’s always rewarding to receive recognition, but it means even more when it comes from the dealer community.
‘Our business has been built on long-term relationships with motor dealers, so to be acknowledged in this way is something we’re very proud of. It’s also a fantastic opportunity to thank our staff, from our manufacturing team in Loughborough to our sales, training and customer service teams. This recognition belongs to the whole Jewelultra team.’
The company said the awards carried real weight because they reflect the views and experiences of dealers themselves.
‘In our industry, reputation matters, and awards that are shaped by dealer feedback carry real weight,’ the spokesperson said.
The past year has been a busy one, with strong interest in newer products including Graphene paint protection and the company’s Diamondbrite Restore cosmetic maintenance plans, which help dealers create additional recurring income.
‘The growth in the sale of Chinese cars has also helped, as paint protection is easier to sell on new cars than used,’ the spokesperson said.
Looking ahead, Diamondbrite said it was optimistic about the future.
‘The focus will be on continuing to innovate while staying true to the values that have made the business successful: high-quality UK manufacturing, excellent customer service and strong dealer partnerships,’ they added.
W: diamondbrite.co.uk
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