The move reflects the change in consumer behaviour as the demand for older and higher mileage vehicles increases.
The scheme, called Volvo Selekt, will allow cars up to seven years old and up to 100,000 miles to be sold through its retail network. By increasing the amount of vehicles eligible to be sold under the scheme, Volvo says they will ease pressures on dealers experiencing strong demand for older vehicles.
A statement from Volvo says: ‘The move also reflects the change in consumer behaviour as motorists are keeping their vehicles longer both as a result of the economic climate and the improved reliability of modern cars.’
The changes come as data from the SMMT shows the average age of cars on the road in 2011 was 7.44 years – two months older than the previous year.
The benefits of the Volvo Selekt scheme include a full service history and a 100 point check. The cars also come with a 30-day or 1500 mile satisfaction guarantee.
Bruce Greenwood, VCUK used car programme manager, said: ‘We have responded to the wishes of our retail network who in turn are reacting to the demands of today’s car buyer. Used car buyers are increasingly open to vehicles which are slightly older and with higher mileage.
‘Modern manufacturing has seen cars become increasingly more reliable even as they get older.’