8:02 am, August 12, 2026
Dealer group Fish Brothers has reported a small dip in profits for last year, despite a rise in new and used vehicle sales.
Accounts, recently filed via Companies House, show that the Swindon-based retailer made a pre-tax profit of £2.72m in the 12 months to the end of December 2025.
The result is just over 4% down on the previous year’s £2.84m, even though the retailer sold more cars throughout the year.
The documents show that the firm shifted 8,916 new cars across 2025, compared to 7,605 in 2024. Meanwhile, used vehicle sales rose from 2,854 to 3,192.
Meanwhile, the business also increased the number of service hours it sold from 81,630 to 82,553.
That contributed to turnover reaching £283.77m – up almost 17% on 2024’s £243.1m result.
Elsewhere, Fish Brothers also ended the year carrying substantially more vehicle stock, the total value of which rose from £43.74m to £58.26m, with vehicles held on consignment increasing from £26.7m to almost £38m.
The company said used vehicle stock had risen in line with anticipated future sales, while consignment stock had increased in line with manufacturer supply.
The outfit also continued to expand its dealer network, with Omoda, Jaecoo and Chery to its existing Renault, Dacia, Toyota, Lexus, Honda, Skoda, Kia, Seat, Cupra, Nissan and Volkswagen Commercial Vehicle operations.
The expansion has stepped up again since the end of the accounting period, with the opening of another Kia franchise in January and an Xpeng site in April.
Bosses also conceded that the company could face complaints or liabilities linked to the FCA’s motor finance redress scheme, although it has not yet set aside any money for payments.
Outlining the company’s current situation, secretary Colin Deacon said: ‘Current activity continues to be strong with the 2026 budget and 2027 forecast demonstrating continued growth.
‘Performance is continually reviewed and monitored by the directors to ensure that any fluctuations in sales or costs can be accommodated within the existing structure.’
The accounts also reveal that throughout 2025, staff numbers increased from an average of 308 to 315, with employee costs coming in at an increased £11.47m.
Directors’ remuneration also increased significantly, rising from £266,000 in 2024 to £640,000 in 2025. The highest-paid director received £357,929, including £5,131 in pension contributions.
No dividends were paid, after a £1m payment in the previous year.