Former Jaguar design boss Gerry McGovern has been banned from driving for six months after being caught speeding in London.
The 71-year-old, who was behind the carmaker’s controversial rebrand, was caught travelling at 25mph in a 20mph zone on Chelsea Embankment on December 9.
Court documents show that McGovern was driving his Land Rover when he was caught by an automatic speed camera.
He admitted being behind the wheel but failed to pay a fixed-penalty notice issued in January.
The case was dealt with behind closed doors at Willesden Magistrates’ Court on October 23 under the single justice procedure.
McGovern did not enter a plea, and magistrates handed him a six-month driving ban and ordered him to pay a £220 fine, along with £218 in costs and a victim surcharge.
The car designers spent 24 years at Jaguar Land Rover (JLR) and was the company’s chief creative officer when Jaguar unveiled its dramatic rebrand in November 2024.
The overhaul, which came ahead of Jaguar’s planned transformation into an all-electric luxury brand, included a new logo, a redesigned leaping cat emblem and slogans including ‘copy nothing’ and ‘delete ordinary’.
The changes sparked widespread criticism, particularly after Jaguar released a promotional video featuring brightly dressed models but no cars.
The campaign attracted around 120,000 comments on X, including one from Tesla boss Elon Musk, who asked the manufacturer: ‘Do you sell cars?’
Jaguar replied ‘Yes’ and invited him to an event in Miami.
The speeding offence took place in the same month that Autocar reported McGovern had left JLR.
McGovern, who lives in Warwickshire, had been one of the most influential figures in the company’s design department, overseeing the styling direction of both Jaguar and Land Rover during his career.

