The brand-new showroom is set to open on Bedford Road in Northampton in the coming months and will have up to 500 used cars in stock at any one time.
Following its launch in 2006, Imperial Car Supermarkets now has three successful operations across the south of England in Portsmouth, Southampton and Fleet.
The Northampton showroom will feature pre-owned vehicles from the world’s leading manufacturers, including high-specification models from marques such as Audi, BMW and Mercedes-Benz, through to family MPVs and city runabouts from the likes of Nissan and Volkswagen.
Thanks to its position close to the M1 motorway and A45, the new premises will be ideally placed to serve visitors from across Northamptonshire, as well as customers from further afield.
Neil Smith at Imperial Car Supermarkets said: ‘We’re hugely excited about the prospect of opening our next branch in Northampton.
‘For the past eight years we have been helping motorists across Hampshire to get the best deals on quality used cars and the team can’t wait to bring customers in Northampton the same great offers.’