The UK’s Most Influential Car Manufacturers revealed

LAST week it was all about the most influential car dealers on Twitter – now it’s the turn of the car manufacturers!

We’ve spent the last seven days analysing UK car manufacturers on the social networking site via Klout – and today we can reveal which makers are the most influential.

Below you will see the complete list of car makers and their influence rating. We encourage you to get commenting on this so why not head over to the Car Dealer Magazine’s brand new forum, which allows the motor trade to comment on the hot topics in the industry. So let us know what you think!

What is the list?

It’s a list of the most influential car manufacturers on Twitter. You’ll see there are a few car makers missing from the list and that’s because we used a set criteria. We concentrated on the UK and looked for Twitter accounts which were UK-based. To be in the list, each company either had a UK-based Twitter feed or, if they had a global feed, they had to be British. We researched each company’s influence to reveal the industry’s top tweeters.

How does Klout work?

A Klout score is a number given between one and 100, which takes into consideration a user’s interaction on Twitter to work out their overall influence – the higher the number, the more influential the user. For our list, where Klout scores were the same, follower numbers were taken into consideration.

	Twitter	Manufacturer	Klout	Followers
1	Follow @grouplotusplc	Lotus	83	81,755
2	Follow @AstonMartin	Aston Martin	81	178,700
3	Follow @VauxhallEngland	Vauxhall	67	42,296
4	Follow @MercedesBenzUK	Mercedes-Benz	66	81,755
5	Follow @BentleyMotors	Bentley	65	109,363
6	Follow @UKVolkswagen	Volkswagen	65	66,601
7	Follow @AudiUK	Audi	65	62,399
8	Follow @Renault_UK	Renault	65	19,472
9	Follow @AlfaRomeoUK	Alfa Romeo	65	14,488
10	Follow @rollsroycemotorcars	Rolls-Royce Motor Cars	64	59,917
11	Follow @LandRover_UK	Land Rover	64	56,830
12	Follow @JaguarUK	Jaguar	63	16,709
13	Follow @FordUK	Ford	62	38,735
14	Follow @Honda_UK	Honda	61	29,192
15	Follow @FIAT_UK	Fiat	61	20,911
16	Follow @ToyotaGB	Toyota	61	14,187
17	Follow @BMW_UK	BMW	61	10,500
18	Follow @Hyundai_UK	Hyundai	61	4,332
19	Follow @NissanUK	Nissan	60	10,261
20	Follow @SkodaUK	Skoda	59	27,483
21	Follow @VolvoCarUK	Volvo	58	21,643
22	Follow @MINIUK	Mini	58	20,530
23	Follow @CitroenUK	Citroen	58	15,447
24	Follow @KiaUK	Kia	56	23,988
25	Follow @MGmotor	MG	56	6,921
26	Follow @OfficialLexusUK	Lexus	56	6,777
27	Follow @SuzukiCarsUK	Suzuki	56	2,915
28	Follow @smartfortwouk	Smart	55	18,939
29	Follow @Jeep_UK	Jeep	54	2,628
30	Follow @DaciaUK	Dacia	52	2,113
31	Follow @Seat_Cars_UK	Seat	51	16,081
32	Follow @MitsubishiUK	Mitsubishi	50	6,026
33	Follow @Mazda_UK	Mazda	50	2,287
34	Follow @ChryslerUK	Chrysler	50	1,421
35	Follow @SubaruUK	Subaru	49	13,144
36	Follow @AbarthUK	Abarth	49	1,337
37	Follow @SYMotorUK	Ssangyong	47	1,592
38	Follow @Chevrolet_UK	Chevrolet	45	617