The ‘Automotive Refinish Centre’ – based in Atherstone, Warwickshire – showcases the range of 3M’s automotive bodyshop products, even functioning as a repair centre.
Along with a workshop for vehicle repairs, the centre has its own spray booth – demonstrating the firm’s range of paint application systems – along with a range of meeting and breakout rooms.
Managing director Jim McSheffrey, who opened the centre, was pleased with the facilities. ‘This is an investment to create a modern and up-to-date facility that we can use to show our customers how to get the very best out of 3M products, enabling them to get hands-on with the solutions we offer,’ he commented.
Mark Deakin, who heads up sales for 3M’s automotive aftermarket division, said the new centre would help demonstrate the firm’s commitment to furthering the skills of bodyshop workers.
‘The training offered will help bodyshops reach nationally-accredited standards, boosting their efficiency and their competitiveness,’ he said. ‘The ARC has superb facilities to provide training for bodyshop operatives and managers, our channel partners, paint companies and other industry stakeholders.
‘As a leading brand in the refinish market, it is fitting that we are now able to offer the highest standards in training through what we believe will become one of the best automotive refinishing training centres in the UK.’