9:40 am, September 3, 2013
BCA has launched a new overnight digital sales programme for evening buyers.
BCA 5 to 9, a first in its sector, features vehicles selected daily from the company’s 19 remarketing centres, all of which are offered exclusively in an overnight sale.
With a 5.00pm start every day, the sales give buyers the opportunity to review and buy vehicles at a time to suit them, before the sale closes at 9.00am the following morning.
All vehicles listed on BCA 5 to 9 are offered with a fixed price and a simple ‘click to buy’ process, so customers can easily access new stock every night.
According to BCA, data shows that most professional buyers research the stock they want to buy via BCA Auction View in the evening, so the new 5 to 9 platform will allow those customers to buy as they browse.
BCA has signed up 25 major vendors to the 5 to 9 sales programme, with new seller customers being added daily and a constant supply of fresh stock.
The company says it will offer several hundred vehicles in each overnight 5 to 9 sale, with a high turnover of stock and will work closely with sellers to ensure vehicles entered in the 5 to 9 sales programme are valued realistically to sell.
BCA’s UK operations director, Simon Henstock, said: ‘Sourcing good retail stock has been a real challenge for professional buyers in recent months and anecdotally many dealers have told us they have struggled to maintain an adequate supply of vehicles to meet the needs of their retail customers.’
He added: ‘With the signs of economic recovery now having a very positive effect on both new and used car sales, dealers will welcome this access to a fresh supply of good quality, attractive stock on a daily basis.
‘Our customers tell us they want to buy and sell used vehicles online 24/7, 365 days a year to gain an edge in an increasingly competitive marketplace and BCA 5 to 9 is another way that we are making it easier for our customers to do just that.’
