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BMW Group best-ever Feb

Time 10 years ago

BMW Group has reported its best-ever February sales result with 127,634 BMW, Mini and Rolls-Royce cars delivered worldwide.

The figure is 14.2 per cent up on February 2011, and a total of 239,800 vehicles have been delivered to customers since the start of the year – an increase of 10.5 per cent compared with the same period last year.

‘February was another record month for the BMW Group and we intend to continue the positive development,’ said Ian Robertson, member of the board of management of BMW AG, sales and marketing.


‘We aim to exceed our 2011 record sales in 2012 and to maintain our position as the number one premium car company worldwide.

‘The new BMW 3 Series, which was launched worldwide in mid-February, will play an important role in driving further growth for the BMW Group. It has had an excellent start, with incoming orders exceeding our expectations. Additional new models such as the luxurious BMW 6 Series Gran Coupé, which we unveiled at the Geneva Auto Salon, will also provide for further impetus in the second half of the year.’

 

James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer.

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