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BMW’s record Nov

Time 10 years ago

bmw-1-series-m-coupeTHE BMW Group has reported record sales in November with sales climbing to 138,978 vehicles.

November 2011’s sales amounted to an increase of 7.7 per cent over the previous year.

Global sales of BMW, Mini and Rolls-Royce brand automobiles rose to 1,510,862 units in the first eleven months of the year. That’s 14.5 per cent more than in the same period last year and a new record for the company.


Ian Robertson, member of the board of management of BMW AG, responsible for sales and marketing, said: ‘This was our best ever November sales month, with growth right across the world.

‘We have already sold more vehicles in the first eleven months of this year than in the whole of 2010 and we have also broken our sales record from 2007 (1,500,678).

‘This puts our record sales target for the full year of more than 1.6 million vehicles well within reach. In November, the main impetus for growth came from the BMW X3, the BMW 5 Series and the BMW 6 Series – with further momentum from the new BMW 1 Series.’

The BMW X3 broke through the 100,000-unit mark for sales to the end of November. With 106,103 vehicles sold, the model grew at a rate of 157.3 per cent.


The Mini brand can also look back on its best November ever. Global sales climbed to 23,534 vehicles – up 14.6 per cent on November 2010 – and volumes rose 22.4 per cent  in the first eleven months of 2011.

James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer.

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