News

New Mazda directors

Time 11:32 am, April 15, 2011

mazda-directors1MAZDA Motors UK has announced the appointment of two new directors to its senior management line-up.

The firm has appointed Peter Allibon as sales director and Steve Jelliss as fleet and remarketing director.

Allibon (left of picture) joined Mazda UK in 2008 as fleet and remarketing director and was responsible for the introduction of the ‘small business fleet’ programme and the development of fleet-oriented models of future products.


‘Peter was heavily involved in all aspects of dealer financing and in developing our successful PCP strategy,’ said Jeremy Thomson, managing director, Mazda UK.  ‘He has been a very active participant in dealer forums and dealer talk-backs and already worked closely with our finance, marketing and aftersales departments as part of his fleet role.  Peter takes over the sales directorship at a challenging but very exciting time for the motor industry in the UK.’

Prior to coming on board at Mazda, 38 year-old Allibon’s career encompassed periods in banking, Ford Credit and Mazda Credit – the predecessor to Mazda Financial Services (Santander).

Meanwhile Steve Jelliss (right of picture) moves across from the role of aftersales director which he has held for six years, turning aftersales into an even more critical component of both the dealer and Mazda business models.


‘Steve has a rich and varied background in the automotive industry which makes him the right man for this job, at this time,’ says Thomson. ‘His new position at Mazda will give Steve a tremendous opportunity to not only develop our growing fleet capabilities to the next level, but also to bring a great aftersales focus to the role, which is a key strength for Mazda and buying reason for our fleet customers.”

Before joining Mazda as CRM manager in 2004, Jelliss had worked at Ford (in the UK and Germany), Wunderman Europe (part of WPP), and in the UK telemarketing industry.

James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer. In October 2021 he became Car Dealer's associate editor.



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