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Hyundai i10 features on the BBC!

Time 6:45 am, August 7, 2010

i10-football-33THE PR campaign to promote our Hyundai i10 World Cup car auction has had the desired affect…

The car WILL sell – now it’s just a case of finding out how much for!

The sale, in aid of automotive industry charity BEN, has even made headlines around the world.


It’s featured on websites in America, New Zealand, Italy and France as well as countless papers in the UK.

Check out the Motoring section of today’s Daily Telegraph and you’ll see it there! And I’ve just been told it may even be in the News of the World tomorrow. Fingers crossed.

It’s been on the TV too. Yesterday, BBC South Today featured it as part of their half-hourly morning bulletins during the Breakfast show.


Here’s a video I recorded of it – apologies for the sound, but putting a camcorder in front of the TV is not the best way to capture a TV programme.

All this publicity has certainly had the desired affect. With three days left to go on the auction it’s up to £2,550 – already past the reserve. And it’s got 68 watchers. A record for  my eBay auctions.

However, the bit that’s really amusing me are the questions some ‘buyers’ are submitting via the auction.

Our i10 in Saturday's Daily Telegraph

Our i10 in Saturday's Daily Telegraph

I’ve got a good idea who some of them are from, but I’ve decided to have a bit of fun with the replies. Well, if they ask a silly question, they’ve got to expect a silly answer.

Here are some of the ‘best’:

Q: I see that this car has something of a football theme to it. Do you think it will improve my chances of ‘scoring’ with a Page 3 girl (do you see what I did there?)

A: Ah, now that’s the best bit – you don’t have to worry about scoring with this car. Just find out where Peta, 23, from Essex, is doing her latest shoot, drive there, and you can catch her in the net. Simples.

Q: WUD U TAK A MUNKY CASH I CUM CASH TOMOZ COLECT STRAIT.

A: I don’t actually know if that’s been typed in English, but just in case you’re serious, I would indeed love to take up your offer of a ‘munky’ for it. That is, of course, if by a ‘munky’ you do mean the type off of the old PG Tips adverts – not the boring Johnny Vegas woollen friend version, but the actual performing primate versions. If that’s the case then yes, I’m well up for the swap. I’ve always fancied having my very own Bubbles. In fact, technically, I think they may be chimps… actually forget about it. No deal.

Q: Is it classed as an own goal if I brake suddenly and the ball rolls into the net?


A: No, that would be classed as a horrendous accident. And could quite likely result in the car doing a roly-poly, which, come to think of it, I’d pay to see. Now come on, are you going to bid for this beauty of not?

And my favourite so far?

Q: Won’t I be offside as soon as I sit in the driver’s seat?

A: Technically you would. But if you always drive around with a goalkeeper on the bonnet (he can hold on to the goalposts) and a defender leaning against the windscreen you might just be ok. Gooooooal!

There are loads more too, check out the auction here and scroll down to see all the questions.

James

James Baggott's avatar

James is the founder and editor-in-chief of Car Dealer Magazine, and CEO of parent company Baize Group. James has been a motoring journalist for more than 20 years writing about cars and the car industry.



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