Dealer’s Evoque video

Time 9:11 am, April 24, 2012

IT’S all about video for one UK dealer group who’s used a leading auto video content producer to create a Range Rover Evoque video road test.

Perrys is taking a proactive approach to driving customers through its dealerships’ doors by exploring the benefits of bespoke videos.

Their latest video is a bold review and summary of the Range Rover Evoque, which is available at the dealer group’s Land Rover dealerships.

The impressive video is the work of Auto Content – who’s part of the Auto Network.

The dealer group commissioned the firm to produce unique and personalised films to help engage with online customers, and the film mixes moody shots, atmospheric music, and a voice over giving a detailed review of the Evoque’s standard equipment.

James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer. In October 2021 he became Car Dealer's associate editor.

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