7:03 pm, November 12, 2008
THE Car Dealer Ewards are judged completely independently – as described in this article – so who were the chosen few that picked the winners? Here we introduce the eight judges that handed out those all important points and find out what they were looking for in the winning entries.
If you think you should be on the judging panel for the Car Dealer Ewards 2009 get in touch with us now via this contact page.
Helen Rapp
T: 0845 265 5502
W: motors.co.uk
HELEN is product manager for Motors.co.uk – the headline sponsor of our Ewards. She was looking at websites from a used car buyer’s perspective and wanted ease of use when searching and multimedia.
Tim Smith
T: 0845 055 9040
TIM is the marketing director for web design firm G-Forces. He was looking for sites that reflected a professional image and helped a business generate leads. He likes engaging sites with a personal touch.
Dave Timmis
T: 0161 482 7650
AS MD of a company that helps dealers market their cars online, Dave is well placed to spot a good site. He was looking for sites that capture enquiries and play a role in generating new business.
Josh Berkovits
T: 020 8800 1188
JOSH is MD of an online vehicle trading site and has recently revamped his firm’s own site. He says his business is totally designed around the web and knows the importance a good site can make.
Daniel Burgess
T: 0845 300 8928
W: hpi.co.uk
DANIEL is automotive director of provenance giant HPI. The firm prides itself on its online publishing system and knows exactly the power the internet holds. He likes sites that are virtual showrooms.
James Tew
T: 0870 443 0888
MD of forward-thinking firm Codeweavers, James analysed entries from all areas. From the position in search engine results to how the site worked – all were checked before delivering his verdict.
Lee Coomber
T: 0870 122 2211
W: cap.co.uk
AS a key account manager for CAP, Lee deals with car dealer websites daily. He wanted websites to be packed with all the information customers needed, with nothing to distract them to go elsewhere.
Car Dealer
T: 023 9252 2434
W: cardealermagazine.co.uk
EDITOR James Baggott and deputy ed Richard Aucock analysed the sites from a consumer point of view before allocating their points. They wanted them to be easy to use and packed with information.
MORE….
How we picked our Eward winners
Car Manufacturer of the Year Winner
Franchised Dealer Website of the Year Winner
Independent Dealer Website of the Year Winner
Special Achievement of the Year Winner
We’re already planning our Ewards 09 – if you think you should be on the judging panel next year get in touch on (023) 9252 2434 to find out how you can get involved.
