8:42 pm, October 11, 2010
ANYONE will be able to buy the new Aston Martin Cygnet city car, the British maker has told Car Dealer.
The manufacturer has revealed that existing Aston Martin owners will ‘take priority’ when the car goes on sale next year, but it will then be ‘available to all’.
That means Aston Martin ownership might start from as little as £30k!
The news comes on the back of the car manufacturer revealing that the Cygnet will be built next year at its Gaydon HQ.
Originally shown as a concept back in March, Aston Martin has given the Toyota iQ-based ‘luxurious city car’ the green light despite it receiving criticism.
Aston Martin’s CEO Dr Ulrich Bez insists that the Cygnet is the right car for the brand. He said: ‘It is time to think differently. Aston Martin is honest and we don’t make compromises.
‘Whatever we do, we do right. If we do performance, we do performance; we don’t downsize or compromise our sports cars. The Cygnet needs to satisfy the demands of emissions and space. It is a car without compromise, just like every other Aston Martin.’
The announcement comes after research by the British maker found its customers needed a smaller car for urban use. Boasting Aston’s trademark nose, the Cygnet will be in keeping with their other models with full personalisation on offer allowing customers to choose materials, colours and textures.
Full pricings and specifications will be announced later this year, although it’s expected to cost around £30,000.
by James Batchelor
