BCA reports strong demand in the luxury and supercar sectors

Time 9:38 am, February 1, 2018

BCA has been experiencing strong demand for luxury and supercars in the UK.

Sales of high-value vehicles often substantially outperformed guide price expectations during 2017.

BCA sold a range of vehicles for more than £100,000 last year – with models involved including the Audi R8 Spyder, Porsche 911 Turbo S, Bentley Mulsanne and Rolls-Royce Wraith.

BCA found that around 65 per cent of these high-value cars were purchased by Live Online bidders, with the rest being brought by in-lane buyers. Sold price outperformed price guide expectations by up to 18 per cent.

The highest price achieved by BCA last year was for a 2009-registered Lamborghini Murcielago Superveloce that realised £245,000. Second highest was a 2016 Rolls-Royce Phantom II Saloon that sold for £210,000.

Stuart Pearson, managing director for UK remarketing at BCA, said: ‘The luxury and supercar sectors require specialist remarketing techniques and a well-informed buyer base, who are prepared to invest the often-significant sums these vehicles command.

‘BCA stages regular Top Car sales at Blackbushe and Nottingham which attract large crowds of buyers thanks to targeted pre-sale marketing campaigns and online promotion via our dedicated Showroom page at

‘This data showed BCA experienced high demand across these high-value sectors with exceptional interest for some of the rarer supercars that attracted buyers from all over the UK and Europe.

‘It also underlines that there is plenty of confidence from our buyers to purchase these ‘‘top-end’’ vehicles.’

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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