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Geneva: Concept Swift

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Time 4:47 pm, March 3, 2011

swift-s-concept-2SUZUKI has unveiled a very yellow concept car based on the Swift supermini this week at the Geneva Motor Show.

The Swift S-CONCEPT model has been designed with the intention to create ‘a stylish sport compact with premium performance.’

The car also follows the theme presenting the brand as ‘more sport and exciting’ – hence the 30mm lower and 60mm wider body, big arches, roof spoiler and 18-inch wheels.


The paint is pretty special too. Suzuki says the ‘Unique Lightning Pearl Yellow’ reflects the brand’s sport DNA, and looks different at varying angles portraying ‘dynamism and speed’. The colour scheme continues on the inside with bespoke yellow, black and dark grey touches reflecting an ‘athlete’s running shoe’, while Recaro bucket seats and carbon fibre give a ‘premium identity.’

James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer. In October 2021 he became Car Dealer's associate editor.



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