Based at the i54 South Staffordshire business park, the first phase of the campaign will see the creation of around 600 new roles at the plant in the next four years.
The firm is investing more than £500m in its new engine manufacturing centre, which will bring engine supply back to its production doorstep.
The new employees will be required to support the manufacturing of the brand’s new family of low emission engines, set to appear in Jaguar and Land Rover models from 2015.
Jaguar Land Rover has also worked in partnership with Wolverhampton City Council, Staffordshire County Council and South Staffordshire Council to launch a tailored training programme for local unemployed people to develop the skills required to work at the plant.
The six-week training programme will cover topics such as enhanced literacy and numeracy skills, how to approach competency based interviews, team exercises and interview preparation.
The engine manufacturing centre’s team currently consists of around 100 people including 18 apprentices and six graduates.
Trevor Leeks, the engine manufacturing centre’s new operations director, said: ‘Our new engine manufacturing centre is a significant strand of Jaguar Land Rover’s global growth ambitions and it is critical that we have a world-class manufacturing team at the heart of our new plant.
‘We are entering the next phase of the programme with our small team moving onsite just last week. Today, we are starting to build our operational team for the future with the launch of our recruitment campaign.’
He added: ‘We are looking for dedicated, committed and passionate people to join the Jaguar Land Rover team at the engine manufacturing centre.’