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Mercedes’ fleet manager

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Time 9:27 am, March 22, 2012

MERCEDES-BENZ UK has put its plan into action to fundamentally change and grow its fleet business.

Part of the plan has seen the appointment of Sally Dennis as national fleet sales manager.

Dennis has been tasked with managing the strategic accounts, with fleets of more than 300 vehicles for key blue chip brands, as well as strengthening the relationship between Mercedes-Benz and the contract hire and leasing industry.


Commenting on her role, Dennis said: ‘I am passionate about delivering the best experience for our customers, not least because I spent over eight years in the retail market so I understand the high service levels clients rightly expect.

‘This is an exciting time for Mercedes-Benz, with the best-ever-UK market share result, fantastic new vehicles and a proactive approach to fleet. I am delighted to be the new national fleet sales manager and look forward to maximising every opportunity.’

Prior to her appointment, Dennis was most recently national fleet sales manager at Seat UK, growing record sales and market share within the fleet and business markets, as well as raising awareness, customer satisfaction and loyalty.


James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer. In October 2021 he became Car Dealer's associate editor.



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