RENAULT UK has announced its new managing director – Ken Ramirez.
Ramirez joins Renault from today, having transferred from partner company Nissan’s Latin America and Caribbean operations – where he was managing director, responsible for Nissan and Infiniti’s operations in over 37 countries.
Born in Puerto Rico, Ramirez’s background includes an extensive history in electronic engineering – holding a batchelor’s degree in Electrical Engineering from the Georgia Institute of Technology, and having worked at Motorola’s Automotive Electronics arm for 10 years before joining Nissan.
Thierry Sybord, previous MD for Renault UK, has been promoted to a ‘new European role’, the details of which will be announced at a later date.
‘Under Thierry’s leadership,’ commented Ramirez, ‘Renault UK has made significant progress through its business evolution plan, at both company and dealer levels. I look forward to continuing to rebuild our brand value and market presence in the months ahead.
‘With six great new models to launch within less than six months, including the stunning new Renault Clio and the introduction of the Dacia brand and its initial line-up of Duster, Sandero and Sandero Stepway, we are clearly affirming our commitment to our loyal and new customers as well as to our partners in the dealer network.
‘I’m eager to get to know the UK market and confident of the exciting future for our Renault and Dacia brands in the UK.’
