The Sonic Scrubber is like an electric toothbrush using a high torque motor to help you shift the slime from those hard-to-reach places.
Simply soap up your wheels as usual and apply the bristles to agitate caked-on dirt.
An optional interchangeable three head set is also available (£7.49) with soft bristle, cone shaped and large head options.
The maker says it can also be used on trim, upholstery, carpets and engines.
Contact: 01242 570 068, www.sonicscrubber.co.uk