WINNER – Car Care Plan
HIGHLY COMMENDED – WMS Group
HIGHLY COMMENDED – RAC Warranties
WARRANTIES play a crucial role in helping dealers increase their bottom line and can be excellent profit centres if sold correctly. Respondents told us a good warranty supplier was one that supports them – and one that offers real help and advice on how best to sell cover to customers.
You said our winning warranty company deserves the title for a number of reasons, but most common among the responses was the knowledge the team behind its products has. You said not only did the warranties offer outstanding coverage, but the back-end systems were simple to use and you always received excellent customer service. For the second year running, our champion is Car Care Plan!
Our highly commended winners were both praised for offering ‘excellent support’ and were ‘always willing to come out and help when needed’. The highly commended gongs go to WMS Group and RAC Warranties.