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Car Dealer Power 2013 – tell it like it really is!

Time 3:49 pm, February 25, 2013

Car Dealer PowerTHE Car Dealer Power survey is back – and we think it’s bigger and better than ever! The survey which lets you tell it like it is returns – and to twist your arm to fill it in, we’ve got some cracking bribes.

Now in its fourth year, Car Dealer Power firmly puts you, the dealers, in the driving seat and gives you the chance to tell manufacturers and suppliers exactly what it’s like working with them. It’s your opportunity to recognise the very best companies that help you do business.


Car Dealer Power – this year supported by GEN-3 Glasscoat – is the survey which aims to find the best car manufacturer in the UK to represent by quizzing its dealers about how it performs on a variety of levels. Last year, Hyundai just pipped Suzuki and Volkswagen for the top gong.

Screen shot 2013-02-21 at 16.36.43Suppliers feature just as prominently as the manufacturers, and for 2013 you’ll see there’s ample opportunity to name the suppliers you like to do business with. Like last year, we’re giving even more prominence to the suppliers that support dealers on a daily basis. We’ve split a number of the categories up to give the smaller firms more chance of recognition in these important awards.

We want you to rate the firms you use in all areas of your business so we can celebrate the very best – and invite them to our special Car Dealer Power Awards night to be held in July. We’ve also managed to secure a number of prizes which will be handed out to random respondents to the survey (see right).

Why should I fill it in?

WELL, not only do you get the chance to share your views, but there are prizes too! Car Dealer Power is 100 per cent confidential – we don’t even ask for your name, only your mobile phone number so we can let you know if you’ve won a prize.

We want to know the good and bad things about what it’s like to represent your car manufacturer, so please feel free to give the most honest opinions possible. Car makers take our survey very seriously and a number have implemented changes to their processes directly off the back of comments made in previous years’ surveys.

Filling in Car Dealer Power shouldn’t take longer than a few minutes. You can do it on the following pages and send them back to us (photocopies are fine). Easier still is visiting our online version at


Awards night

JUST like last year, we will be holding an awards night for the winners of Car Dealer Power. Once voting is closed we’ll notify the lucky companies who need to book a place at our event.

Winners will receive access to Car Dealer Power awards artwork, will bag a stunning trophy to take away with them, and will receive fantastic publicity in Car Dealer Magazine and on our website. Just take a look at how many advertisers are using their winners’ logos in our magazines… and others!

One small tip though – we advise all suppliers and car manufacturers to ask their clients and dealers to fill in the survey.

A friendly nudge towards the online survey can work wonders…


Screen shot 2013-02-21 at 16.33.41

James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer. In October 2021 he became Car Dealer's associate editor.

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