Burrows Toyota Rotherham May 2021Burrows Toyota Rotherham May 2021

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Dealership group Burrows Motor Company enjoys best year as pre-tax profit rises to almost £3.6m

  • Burrows saw pre-tax profit increase by 66 per cent in 2021
  • Turnover at the Car Dealer Top 100 firm rose by 27 per cent to £141.6m
  • It’s now looking to recruit at least 75 more staff over next three years

Time 8:29 am, May 11, 2022

Burrows Motor Company says it enjoyed its best performance last year as it saw pre-tax profit rise by 66 per cent to nearly £3.6m. 

The Toyota, Mazda and Kia dealership chain, which has showrooms in Rotherham, Barnsley, Doncaster, Sheffield, Worksop and York, made £3.565m during the year ended December 31, 2021, versus £2.153m the year before, according to its accounts, which have just been published.

Turnover, meanwhile, rose by 27 per cent from £111.1m to £141.6m.


The Car Dealer Top 100 company was able to cut its dependence on furlough by nearly a third, claiming £588,000 in grants in 2021 as opposed to £1.813m in 2020.

It sold 6,349 cars last year versus 5,265 in 2020, with workshop hours rising from 2020’s 76,799 to 94,361 in 2021. Aftersales had a slow start because of the partial lockdown but came back strongly from early May, it said.

Despite Mazda struggling to get parts for its cars, making supply of new vehicles tight, Burrows said it still managed to get its two sites in Sheffield and York that represent the manufacturer into a small profit.

Meanwhile, Kia’s record 90,000-plus registrations translated into a very strong profitable year for Burrows’s Barnsley showroom.

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Its core brand of Toyota is experiencing average lead times for cars of between four and seven months, said the company, but its high order bank from 2021 meant it had already had a very strong first half this year.

Lead times for Toyota commercials, meanwhile, are running at 12 months, which Burrows called ‘healthy’.

The family-owned business, which was founded in 1999 in Rotherham by Steve Burrows, said it was looking to recruit at least 75 more people over the next three years to achieve its growth aims.

It realigned all its pay plans last October, as it had seen that firms such as Amazon, Network Rail and delivery companies had been paying well above average salaries, as well as offering signing-on fees and loyalty retention bonuses, which had been affecting its lower wage earners.

In the board-approved report, the directors said the Covid outbreak had caused disruption to the supply chain as well as a downturn in disposable income and consumer confidence but added that they didn’t expect it to have an ongoing effect on the business and its trading ability.

They concluded its business review by saying: ‘We enter 2022 with a better-paid, better work-life balance team of people who together will deliver our business plans.’

Pictured via Google Street View is the Burrows Toyota dealership in Rotherham

John Bowman's avatar

John has been with Car Dealer since 2013 after spending 25 years in the newspaper industry as a reporter then a sub-editor/assistant chief sub-editor on regional and national titles. John is chief sub-editor in the editorial department, working on Car Dealer, as well as handling social media.

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