News

Final model of the outgoing Mini hatch rolls off the production line

Time 8:33 am, November 29, 2013

bdeda56c-bfec-46c2-98cf-db0244fa3639THE very last model of the current Mini hatch has driven off the production line at Plant Oxford.

Leading up to the big launch in Spring 2014, production of the all-new Mini hatch is already underway at the historic site in Oxfordshire.

Between 2006 and 2013, 1,041,412 outgoing Mini hatchbacks have been produced at the facility, while more than 2.4m Mini vehicles have rolled off the production line since 2001.


To top that, 14 per cent of all cars built in the UK last year were in fact Minis, also accounting for 14 per cent of all UK vehicle exports in 2012.

Although it clearly resembles its predecessor, the new Mini hatch is a completely new car from the ground up, featuring significant improvements in technology, engine efficiency and power delivery and personalisation.

According to the brand director, Chris Brownridge, dealers should find the next generation Mini selling like hot cakes, as Mini customers begin to drive demand with an influx of orders.


 

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Car Dealer has been covering the motor trade since 2008 as both a print and digital publication. In 2020 the title went fully digital and now provides daily motoring updates on this website for the car industry. A digital magazine is published once a month.



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