H.R. Owen Lamborghini owners embark on a special Italian tour

Time 11:44 am, October 22, 2018

H.R. OWEN Lamborghini took a number of its customers on the road trip of a lifetime recently – a seven-day, 1,400-mile tour of Italian countryside and coastline in a range of Lamborghini performance icons.

The line-up of Aventadors, Huracans and even a Diablo were led during the journey by Lamborghini’s new Urus SSUV (Super Sports Utility Vehicle).

Powered by a 641bhp 4.0-litre twin-turbo V8 engine, the Urus is the latest development in Lamborghini evolution.

Following on from Lamborghini’s ‘Official Italian Tour’, the H.R. Owen extended experience included an additional four days and 900 miles of driving, taking in some breathtaking roads in Italy and France.

H.R. Owen began the extended tour by leading cars north to the Italian Alps, and the beautiful lakes and valleys of Piedmont, taking on some of the region’s most exhilarating mountain passes.

To complete the excursion, the unique convoy then headed to the famous Gorges du Verdon and the Descente Gréolières, featured in the opening sequence of Goldeneye, before heading south to the French Cote d’Azur.

Ken Choo, chief executive of H.R. Owen, said: ‘At H.R. Owen, we work with an ethos of ‘‘membership, not ownership’’ – always ensuring that our customers feel part of a very exclusive club by offering them only the best events and opportunities.

‘The most important part of the Lamborghini experience for us isn’t just buying it, but making the most of owning and enjoying it.’

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Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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