Infiniti Centre opening brings F1 excitement to Norwich

Time 8:27 am, April 28, 2014

75455inf_Red_Bull_carMOTORSPORT fans will have a rare opportunity to get up close and personal with an Infiniti Red Bull Racing F1 car when Infiniti opens its ninth UK outlet in Norwich next month. 

The vehicle in question powered Sebastian Vettel to his Formula One drivers’ title.

Visitors to the state-of-the-art Infiniti Centre Norwich in Vulcan Road North will also have a chance to win a money-can’t-buy VIP tour of the Infiniti Red Bull Racing factory in a free prize draw being held to help raise funds for the East Anglia Air Ambulance.

Chris Atkins, pictured, general sales manager at Desira Group, said: ‘We are massively excited to be bringing such a prestigious, exclusive and exciting marque to Norwich and East Anglia and so we are looking to celebrate our official opening in style.


‘The Infiniti Red Bull Racing car is an amazing thing to behold and the fact we have a VIP tour of the factory to give away means we are truly going to make racing fans’ dreams come true. Hopefully, lots of people will come along over the course of the opening weekend and make it one to remember.’

The purpose-built showroom will be officially launched with the F1 open weekend from this Friday, May 2 to Monday, May 5. Members of the public will be able to view the championship-winning Infiniti Red Bull Racing car and enter the draw.

The Infiniti FX Vettel – a special limited-edition version of the brand’s QX70 luxury SUV developed by the F1 champion in his role as Infiniti’s director of performance – will also be on display.

Infiniti’s new Q50 premium sports saloon, luxurious Q70 executive saloon and QX50 and QX70 crossovers will be available for test drives.


Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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