10:28 am, October 5, 2011
NISSAN has officially rolled out its brand new new CARED4 used car programme for its dealer network.
Representing a multi-million pound investment by the Japanese firm, the new used car programme has been designed with quality in mind.
Four customer promises make up the scheme which are:
– Detailed checks – Including full vehicle history, for added peace of mind.
– Minimum 12 months’ warranty – The reassurance of a manufacturer-approved warranty on vehicles less than 7 years/75,000 miles.
– Exchange promise – Confidence of a 30-days/1,000 miles vehicle exchange.
– You + Nissan CARE commitment – Experience how used feels like new. Nissan roadside assistance, service and repair price match guarantee and a free courtesy car.
50 dealers will be the first in the country to use the scheme but the firm wants all dealers to join in and reap the benefits. By the end of March 2012, the whole dealer network will be on board.
The manufacturer has ambitions of the programme offering the emotional differentiation of Mini ‘cherished’, the professionalism of BMW Approved, and the tools and functionality given by used car supermarkets.
