RENAULT dealers across the UK will have a new addition to their showrooms in the form of Renault-branded tyres.
The French marque has announced plans to ‘help drive down’ the cost of motoring by introducing its own high-quality, low-price tyre brand.
Called ‘Motrio’, the new tyre range is believed to be the first tyre produced by a vehicle manufacturer, and will be in dealers’ showrooms from February 1, 2011.
Renault say that the tyres have been ‘specially developed to suit the requirements of older Renault vehicles’, and prices will start from £36 per tyre fully fitted.
Two trend pattens will be available: Motrio Impulsion and Motrio Impulsion+. The former will be suitable for models such as the Twingo and Clio, while the latter will be better suited to the firm’s sportier models.
Mark Crockett, director of service and quality at Renault UK, said: ‘After servicing, tyre replacement is the second most frequent reason for a motorist to visit a dealership or workshop and it is also one of the highest value items when maintaining a vehicle.
‘Our new own-brand tyre range, which of course carries Renault’s seal of approval, is very competitively priced and in many cases is significantly less expensive than the premium brands helping motorists to reduce their costs without sacrificing on quality.’