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Supercar ownership soars to record highs as the rich and famous look to wash away pandemic blues

  • UK supercar ownership reached record levels in 2021, new data has shown
  • Research by UHY Hacker Young found a 19 per cent hike between 2020 and 2021
  • Boost put down to wealthy buyers with money to burn after the pandemic
  • Lamborghini sales benefitted hugely from boom in cryptocurrency

Time 12:33 pm, July 25, 2022

Supercar ownership soared by almost 20 per cent last year as the rich and famous look to treat themselves after the pandemic.

Data collected by accountancy firm UHY Hacker Young found that there were 18,186 supercars on UK roads in 2021.

That represents a 19 per cent rise from 2020 when there were 14,112 supercars registered in the UK.

Experts put the sharp increase down to a new ‘you only live once’ mindset which has been adopted by wealthy individuals since Covid.

The outlook has made them more likely to splash out on luxury goods, with supercar dealers among those to benefit most.

The market was also assisted by high-net-worth customers having additional savings, due to lockdown restrictions throughout 2020.

Cryptocurrency windfalls were handed another boost to supercar ownership, particularly of Lamborghinis. The trend even spawned a meme ‘where Lambo?’, featuring an ape that associated the profits of cryptocurrency trading with purchasing a Lamborghini.

The combination of a sharply recovering economy post-Pandemic and low interest rates also made supercars a more accessible purchase for some.

There have even been suggestions that some customers have fraudulently spent money from Government-backed Covid loans on supercars for themselves.

In terms of brands, Ferrari was 2021’s popular supercar with 11,954 on the roads compared to 10,695 in the previous year.

It was followed by Lamborghini, which grew 59 per cent from 2,419 to 3,849, and McLaren which saw its share of the market increase from 2,099 to 2,367.

The top five was completed by Bugatti and Koenigsegg.

Westminster, home to a significant number of billionaires in areas like Mayfair and Belgravia, tops the supercar table with 553 cars.

Kensington and Chelsea come second with 507 and Buckinghamshire, home to wealthy towns such as Beaconsfield and Gerrards Cross, came third with 453.

Woking grew the fastest in the top ten, with a 40 per cent increase from 155 in 2020 to 217 in 2021.

Out of the top ten areas for supercars, only two are not in the Southeast of England. East Cheshire, known for its ‘Golden Triangle’ of wealthy villages is home to some of the most famous Manchester and Liverpool-based footballers and 321 supercars.

The other is Birmingham with 175 supercars.

David Kendrick, partner at UHY Hacker Young, said: ‘After a very difficult pandemic period, a lot of wealthy individuals treated themselves to a supercar last year.

‘The wash of money from the government and central banks into the economy has inadvertently helped supercar sales in unexpected ways such as overnight cryptocurrency millionaires and extremely low-cost finance for supercars.

‘Ferrari remains the biggest selling supercar, but Lamborghini is quickly becoming the supercar of choice among crypto investors.’

Jack Williams's avatar

Jack joined the Car Dealer team in 2021 as a staff writer. He previously worked as a national newspaper journalist for BNPS Press Agency. He has provided news and motoring stories for a number of national publications including The Sun, The Times and The Daily Mirror.

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