Ten new dealers so far in 2014 for SsangYong

Time 1:26 pm, April 28, 2014


A FURTHER five new dealers have signed-up to represent SsangYong, Korea’s oldest car brand, bringing to 10 the number of new dealers appointed since January.

The new appointments are:

  • County Specialist Vehicles, Bicester, Oxfordshire.
  • Grant & McAllin, Holbrook, Sheffield.
  • Howards of Carmarthen, South Wales.
  • Mid Cornwall Cars, Roche, St Austell.
  • Witham Vehicle Solutions, Witham, Essex.

Paul Williams, CEO of SsangYong Motor UK, said: ‘We warmly welcome these five new dealers to the SsangYong franchise, two of whom – County Specialist Vehicles and Howards of Carmarthen – formerly represented Chevrolet.

‘Confidence in the SsangYong brand is unquestionably growing, and our business proposition for dealers is increasingly being recognised as the 10 new appointments so far this year testify.

‘Every car in our four-model range has been refreshed for 2014: face-lifted Korando, new Rexton W, improved Korando Sports pick-up and the recently-launched Turismo, the most competitively-priced MPV on the market.

‘Never before have we had such a complete range – a line-up of SUV and 4×4 vehicles that no other value brand comes anywhere close to offering their dealer network and customers.

‘That confidence is also being shared by customers as our sales figures so far this year would indicate. And while one swallow doesn’t make a summer, we are quietly optimistic about the rest of the year.’

SsangYong is actively looking for the right-quality dealers to represent the brand in a number of locations.

There are a number of open points across England, Scotland and Wales including Aberdeen, Borders, Bradford, Greater Manchester, Leicester, Liverpool, London & South East, Mid & North Wales, Newcastle, Reading, Southampton, Teesside and Watford.


Dave Brown's avatar

Dave, production editor on Car Dealer Magazine, is a journalist with more than 30 years' experience in the worlds of newspapers, magazines and public relations.

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