7:57 am, May 7, 2014
CITROEN UK MD Linda Jackson has been appointed CEO of the brand – the first non-French national to be given the role.
Jackson will replace Frederic Banzet who is taking up a senior role in FFP Société Foncière, Financière et de Participations, with effect from June 1, 2014.
With over 35 years experience in the motor industry and nine years with Citroen, Jackson is also believed to be the first woman to take the leading role in the company.
She began her career in various finance roles with MG Rover before being appointed their European finance director in 2004.
The following year she joined Citroen UK as their finance director. In 2009 she moved to Citreon France as finance director before becoming MD for UK & Ireland in 2010.
Yves Bonnefont, currently director of strategy for the group, will also move to CEO for the DS brand on the same day. They will both be implementing Citroen’s ‘Back in the Race’ strategic plan.
Citroen say they will be announcing Jackson’s replacement in due course.
