Alpine announces details of its UK sales network

Time 8:30 am, December 18, 2017

FRENCH car manufacturer Alpine has announced details of its UK sales network.

The marque, which is part of Groupe Renault, will have seven Alpine Centres across the country, in London, Glasgow, Manchester, Orpington, Solihull, St Albans and Winchester.

The manufacturer says the locations are ‘prime regions for sports car enthusiasts’ and will be fully operational from the second quarter of 2018, opening in time for the first batch of British Alpine deliveries.

Each one will be staffed by a team of advisers, trained to have the knowledge, expertise and passion matching customer expectations.

The showrooms’ design will mirror the brand, using uncomplicated materials and hints of Alpine blue, which aim to create a welcoming atmosphere for customers.

The first Alpine model to be delivered from these centres will be the A110 Première Edition, pictured, all 1,995 examples of which were reserved within five days of going on sale.

Régis Fricotté, international sales director at Alpine Cars, said: ‘We know that the new A110 is much anticipated, particularly for the many sports car fans in the UK.

‘In fact, when reservations opened in Europe, all 1,955 Première Edition cars were taken in just a few days.

‘We believe the A110 offers a unique proposition for the UK and we have high expectations for the car here, with the UK being a true sports car market.’

Vincent Tourette, managing director of Groupe Renault UK, said: ‘The announcement of the Alpine sales network comes as the brand enters the UK market with the beautiful A110.

‘Customers who reserved the Première Edition versions of the new model will be the first to collect their cars from the Alpine Centres.

‘The interest we’ve received since the A110 was first unveiled is extremely inspiring for the future of the brand and we look forward to welcoming visitors to the Alpine Centres in 2018.’

MORE: Alpine A110 tweet ‘glamorised and promoted dangerous driving’, says advertising watchdog

MORE: Renault buys Alpine name

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