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Dealer to the rescue!

Time 12 years ago

kugaIT seems helping doctors in the snow wasn’t an unusual event with another car dealer telling us how it came to the rescue.

Brunel Ford, in Weston, stepped in to assist medical staff during the heavy snow last week which brought the town to a standstill.

Weston General Hospital sent out an emergency plea for help when it discovered it couldn’t get enough staff in to cope.


Doctors and nurses were stuck at home with no way of getting in, so Brunel Ford lent the NHS Trust a four-wheel drive Ford Kuga to help ferry staff into hospital.

Staff from the dealership collected doctors from home and took them to work. They were the only dealership to come forward and offer to help.

‘The Kuga showed its credentials in the difficult conditions, getting the doctors to their destination with no problems at all showing that
it is more than a match for any off-roader,’ said a spokesman for the dealership.

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Brunel Ford’s Muller Road dealership has also seen its bodyshop workload TRIPLE since the start of the snow.

Neil Bishop, bodyshop manager, told Car Dealer that they normally see 12 cars in a week for bodywork repair – but 40 cars were waiting for attention after prangs due to the wintry weather.

‘The work started to come in when the snow arrived before Christmas,’ said Bishop. ‘We have also seen an increase in total loss cases due to the severity of the snow-related accidents resulting in cars having to be taken off the road.’

How has the snow affected your dealership? Have you done anything to help? Get in touch and let us know.

Car dealer rescues doctors

Editors’ Blog: Counting the cost of the UK snow

James Baggott's avatar

James is the founder and editor-in-chief of Car Dealer Magazine, and CEO of parent company Baize Group. James has been a motoring journalist for more than 20 years writing about cars and the car industry.

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