Lamborghini dealer uses Facebook to make boy’s dream come true

Time 11:39 am, April 29, 2014

Screen shot 2014-04-29 at 12.38.37A LAMBORGHINI dealership in America has made one little boy’s dream come true.

Earlier this month, Lamborghini North Los Angeles received a message on its Facebook page from the seven-year-old’s father asking if anyone would help his son believe dreams can come true.

Unbeknownst to seven-year-old Jacob, the dealership organised a special birthday parade of Lamborghinis and gave him a passenger ride at the front of the convoy in a 700bhp Aventador.

If anything it goes to show how dealerships can interact with customers as Lamorghini North Los Angeles has enjoyed great levels of PR off the back of the stunt.

Watch the video below for the whole story

James Batchelor's avatar

James – or Batch as he’s known – started at Car Dealer in 2010, first as the work experience boy, eventually becoming editor in 2013. He worked for Auto Express as editor-at-large and was the face of Carbuyer’s YouTube reviews. In 2020, he went freelance and now writes for a number of national titles and contributes regularly to Car Dealer. In October 2021 he became Car Dealer's associate editor.

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