Dacia's Duster, Jogger and Sandero Stepway have been updatedDacia's Duster, Jogger and Sandero Stepway have been updated

Car News

New branding for Dacia range is revealed as design is refreshed

  • Sandero, Jogger and Duster get a new look
  • It’s the third and final chapter in design strategy
  • Orders are being taken from tomorrow with deliveries due in third quarter
  • Dacia to become first Renault Group brand to limit vehicles to 112mph

Time 12:30 pm, June 15, 2022

Dacia has updated the styling across its current range of cars.

The revised Sandero, Jogger and Duster all now have the updated Dacia ‘Link’ emblem, which is part of the front grille design of all three cars.

The logo has been simplified as well, making it ‘easily identifiable’ when viewed up close or from far away, according to Dacia.


It’s also featured on the cars’ wheel centres.

In addition, the Sandero Stepway and Duster now feature a ‘Monolith Grey’ finish for the roof rails, front and rear skid plates plus wing mirrors.

It follows the change in communication materials in mid-2021, followed by the new look for the dealer network that began earlier this year.

Dacia chief executive Denis Le Vot said: ‘The reveal of the entire Dacia range with the new visual identity marks the third and final chapter of the deployment strategy.


‘This new universe is in line with our values – simple, robust, authentic – in a more assertive and modern way.

‘This deployment is a new visible impetus for Dacia in achieving its ambitions.’

All three cars are being updated simultaneously, with the new-look vehicles set to debut at the Mondial de Paris in October, with the first of them arriving in dealerships just after.

Customers will be able to order the updated models from tomorrow (Jun 16).

Dacia has also said it’ll become the Renault Group’s first brand to have all its vehicles limited to a top speed of 180kmh (112mph) – one of the commitments made by the group at its annual meeting last year.

Jack Evans's avatar

Jack Evans is the head of editorial for Car Dealer parent company Blackball Media. An experienced motoring journalist, he covers the latest car launches, motoring news and produces a variety of features for this website.

More stories...

Advert
Server 51