3:08 pm, October 17, 2014
CAR dealers who have been wondering what will fill the empty space in windscreens since paper tax discs were scrapped might be shocked to see the clever idea a policing team in Worcestershire has come up with.
PC Dave Wise and his colleagues, based in Malvern, have come up with an emergency contact information and medical alert card that could save the lives of those embracing this. But Car Dealer thinks this could be something you could adopt too.
Many dealers already offer branded tax disc holders to customers as a reminder to visit again. Marketing savvy dealers might see an opportunity to keep their brand on dashboards.
Not only will they be useful on the outside in the event of an accident but on the reverse your customer will have a constant reminder of where to get their car serviced or repaired.
PC Wise explained the thinking behind this campaign to the Malvern Gazette: ‘This is a really useful replacement for your tax disc. If a driver is involved in a collision or has a medical emergency whilst at the wheel, a first responder will have easy access to vital medical information and we can quickly contact next of kin.
‘The way the disc folds in on itself means all the information is kept private until needed by emergency services personnel.’
To see how the medical alert card works you can download the template here.
