Car Dealer Live

Watch: Toyota and Lexus super dealer Steven Eagell chats exclusively to Car Dealer Live

Time 6 months ago

Toyota and Lexus super dealer Steven Eagell has revealed the secrets to his success in an exclusive Car Dealer Live interview.

The interview features in the latest digital issue of Car Dealer which is available to view now to members of this website. 

Becoming a member takes seconds and can be done with your name and email address to get immediate access to the latest issue.

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The interview also took place on Car Dealer Live and the video can be viewed above for the first time.

Eagell would have been placed just inside the top 20 of the Car Dealer Top 100 list of most profitable car dealers at 19th last year had his accounts arrived in time for inclusion.

In 2019, the group turned over £448m with EBITDA profit of £12.6m – for 2020 he says the numbers will be even better.

£12.6m
Steven Eagell EBITDA profit for 2019

In the interview he reveals what has driven this success and chats about whether he would ever deviate away from Toyota and Lexus and partner with another brand.


Last year, Eagell completed the acquisition of two more Lexus and four Toyota sites from the Vantage Motor Group taking his dealership count to 30.

Eagell says: ‘Would we ever expand with another manufacturer? Of course it’s wrong to say no we wouldn’t, who knows? Possibly. 

‘But from my point of view I’m not interested in having businesses for the sake of businesses.

‘However, if we did ever expand with another brand it would be with Toyota’s blessing first.’

You can watch the full interview with Eagell in the video at the top of this post or read it in full in the latest digital issue of Car Dealer.

James Baggott's avatar

James is the founder and editor-in-chief of Car Dealer Magazine, and CEO of parent company Baize Group. James has been a motoring journalist for more than 20 years writing about cars and the car industry.

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