News

Car dealer Steven Eagell delivers ‘strong and resilient performance’ despite dip in profits

  • Steven Eagell publishes annual accounts
  • Dealer group saw turnover and profits slip but bosses remain pleased with performance
  • Toyota specialist highlights ‘external cost pressures’ and ‘competitive labour market’

Time 9:29 am, June 25, 2026

Toyota specialist Steven Eagell has reported a ‘resilient’ year of trading in 2025, despite profits taking a hit.

Accounts, recently filed via Companies House, show that Steven Eagell Holdings Limited made a pre tax profit of £10.88m in the 12 months to the end of last December.

The figure is down almost 30% on 2024’s £15m, with bosses pointing to headwinds including ‘external cost pressures’ and a ‘competitive labour market’.

EBITDA – the measure by which the Car Dealer Top 100 is ranked – also dropped off, going from £24m to £21m.

Elsewhere, turnover fell back from 2024, when the firm raked in a record-breaking £1.09bn, to sit at £1.04bn, largely as a result of vehicle sales dropping from 55,417 to 52,627.

Despite the challenges, directors say that the firm produced a ‘strong and resilient performance’ against a ‘backdrop of normalising market conditions’.

Writing in the accounts, founder Steven Eagell said: ‘The group delivered a strong and resilient performance in 2025, underpinned by continued strategic investment and operational discipline.

‘During the year, the business continued the significant investment in its corporate identity and brand positioning, reinforcing its market presence and enhancing the customer experience across the network.

‘Against a backdrop of normalising market conditions, revenue decreased by 4.8% year-on-year, reflecting lower vehicle volumes following exceptionally strong prior-year demand.

‘Gross profit and operating profit moderated from peak levels, primarily due to softer used vehicle margins, which remained above historic norms.

‘The business also successfully navigated several external cost pressures, including a significant increase in National Insurance costs and ongoing challenges in sourcing and retaining skilled personnel in a competitive labour market.

‘Despite these headwinds, the Group maintained strong cost control and operational efficiency. EBITDA of £21m reflects the underlying strength of the business, with robust profitability and cash generation sustained throughout the year.

‘This performance highlights the resilience of the group’s diversified model and its ability to adapt effectively to changing market dynamics.’

Founded as a single Toyota site in Milton Keynes in 2002, the group has now grown to be Europe’s biggest Lexus and Toyota dealer.

It now operates more than 30 sites across England and Wales and is a regular winner of industry awards.


Throughout 2025, the firm’s workforce shrank slightly to an average of 1,515 workers with employee costs dropping from £70.04m to £64.88m as a result. At the same time, directors remuneration went from £675,000 to £667,000.

Looking ahead, the directors say they ‘remain confident in the group’s long-term prospects’ with demand for hybrid and electric vehicles expected to continue to grow and used vehicle markets expected to stabilise further.

Bosses also believe that aftersales revenues will remain a key contributor to profitability and have backed the firm to continue making healthy profits going forward.

Throughout the period covered by the recent accounts, ordinary dividends were paid amounting to £3.36m and the directors did not recommend any further payment.

Jack Williams's avatar

Jack joined the Car Dealer team in 2021 as a staff writer. He previously worked as a national newspaper journalist for BNPS Press Agency. He has provided news and motoring stories for a number of national publications including The Sun, The Times and The Daily Mirror.



More stories...

Advert
Server V2