TrustFord charity partner Ben raised just under £159,000 during its 10-day virtual active challenge to help plug a £1m shortfall.
Staff at the world’s largest Ford dealer group and its supply partners who took part in Breakout for Ben contributed £55,000 to the sum, taking the total now raised to just under £737,000.
The entire automotive industry was invited to get involved in Breakout for Ben – the latest Do It 4 Ben challenge – in February and a total of 986 people answered the call.
Together, they walked, ran, biked and exercised their way for more than 80,000 miles.
Teams went on a virtual journey to motor circuits across the UK, starting at Pembrey Circuit and ending at Silverstone.
The charity issued a plea last November as it tried to cope with a 50 per cent rise in demand for its services against a £1m drop in income. thanks to the pandemic forcing it to cancel various fundraising events.
Stuart Foulds, chairman and chief executive of TrustFord, said: ‘With all the support Ben has continued to provide and knowing that the charity needed more support, I was very happy to lend TrustFord’s Breakout for Ben event to a broader audience of participants.
‘I am thrilled that TrustFord colleagues raised £55,000 on top of the £20,000 donated by the business late last year and am hugely proud of the TrustFord team for all their support and engagement.
‘This means that over the past three years our group has contributed over £300,000 to this great charity.’
Ben fundraising director Matt Wigginton said: ‘Breakout for Ben has been incredible! We’ve been completely blown away by everyone’s determination, both individually and collectively in teams.
- They’ve been doing it for Ben! TrustFord staff and supply partners raise £55,000 in virtual challenge
‘Congratulations to all our competition winners and a massive thank you to everyone who took part and donated!
‘Thanks to the incredible support of our industry, we’ve made a huge dent in the £1m fundraising shortfall we faced during the pandemic.
‘This means we can always be there to help people in our industry when they need us the most.
‘Automotive people continue to need us now more than ever and the issues they are facing now are more urgent and complex than ever.’
The Breakout for Ben competition winners
Furthest in the first 24 hours: Mann Island Finance, 2Fit2Quit – 802.2 miles
Furthest individual on bike: Chris Minter (TrustFord Gillingham & Strood general manager), Kent Go Any Further – 1,042 miles
Furthest individual running: Richard Brown (TrustFord audit and risk manager), Life in the Quick Lane – 200.9 miles
Furthest individual walking: Sandie Horne (TrustFord Edgware secretary), Paco’s Pack – 232.5 miles
Most raised by an individual (so far): Richard Morgan, Legs Miserable – £4,825
Most raised by a team (so far): Bridgland Too Far @Group 1 – £11,600
Best team name: Cirque Du Sore Legs, Aston Barclay
Best social media post: The Chequered Flaggers
Best fancy dress: Toby, Chris and Ben, Chandlers Hailsham BMW Mini @Group 1
Largest corporate participation: TrustFord – 277 participants
First team to complete the challenge: Mann Island Finance, 2Fit2Quit – 4.5 days
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