FACEBOOK has created an online course specifically for those who attended its workshop at CDX17 to continue learning and help drive conversions to their dealership.
Car dealers can use the online course to understand how Facebook’s advertising works and develop their marketing plan for the social media platform. It also offers creative inspiration for creating adverts and how you can drive footfall.
To use it, all you need is a Facebook account. There are 13 courses in total, reflecting what was discussed at CDX17 but with practical step-by-step advice.
By following the link here you can complete 13 courses, designed specifically for those who attended on CDX17 on May 23 and want to continue learning about using Facebook.
Facebook’s Anita Fox appeared on the Car Dealer Live Stage to talk about how technology is changing and how the automotive industry needs to change to embrace this. Aiden White also hosted a hugely popular workshop on how you can increase footfall and sales at your dealership with the social media platform.
You can watch Fox’s fascinating discussion with James Baggott below and you can find the Facebook Blueprint here.
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